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By Jen Breeding Yes, Content is Key for Local SEO 5 Steps for Creating Local, User-Focused Content and Improve Your Online Visibility Learn why content is essential to local business SEO and 5 steps you can take immediately to improve your local online visibility: Understanding User Intent Understanding Your Customer’s Persona Keyword Research 2020 Optimizing […]
“I’d hire a pro to do it, but those management fees, though!” This is often followed by something like, “My brother-in-law says he can do it.” Or, even better, “I can probably do it just as well myself.” When Google first created AdWords, launching the pay-per-click (PPC) revolution, anyone could create an account, list keywords […]
Last month, Link Right Media delved into the best social media platforms for businesses to promote growth, increase brand awareness, and engage with their customers. In part 1 of this series, we took a close look at Facebook, Instagram, and Twitter. While these three platforms continue to reign supreme and provide unique opportunities for local […]
Most people can agree that they feel most loyal to a brand when the business representing them is engaging, serves the community, provides high-quality products and services, and retains a professional and enthusiastic staff. While high-quality products and services speak for themselves, the other aspects of what people look for when they seek out businesses […]
All businesses can agree that their reputation matters. Reputation establishes the credibility of your brand and is the cornerstone of the trust between your business and your customers. When that reputation is threatened or run through the moral grinder, it can quickly cause you to lose business. For this reason, many businesses make it a […]
The world has come a long way from searching the yellow pages for a business to help fix your AC unit. Instead of flipping through the heavy pages and squinting at tiny advertisements, it now only takes a few keystrokes and a fraction of a second to pull up millions of options. The internet has […]
Small businesses face unique challenges every day. They have to keep themselves relevant in today’s economy to compete with larger corporations. Their goods and services have to offer a unique experience that their customers won’t find anywhere else. They have to hire a strong team of loyal employees that work hard to continue to build […]
The new year means the start of new SEO trends. The world of SEO is constantly changing, so staying up to date is paramount if you want your website to rank and bring in traffic for your business. With new technological advances being introduced, such as voice assistants, artificial intelligence, and the rise in the […]
Starting up your business takes a lot of work. You need to train your employees, get your commercial building ready, dedicate time and effort to your product/service, and build a strong relationship with your clientele and community. However, even after doing all of that, visibility for your business doesn’t magically happen. Most individuals find information […]
In today’s world, businesses rely heavily on customer reviews to help propel their success. Because of all the technology out there, information about your business’s highlights and flops are out in the open for everyone to see. When you want to improve your brand and bring in new clients, you will want to have your […]