A lot of time, energy, money, and resources go into trying to create the perfect online ad campaign to bring attention to your business’s services or products. For these campaigns to be the most effective, a business’s marketing team has to spend hours every week optimizing, tweaking, and researching to ensure that they are keeping […]
The holidays are quickly approaching and it is the busiest time of the year for a lot of businesses. From retailers to HVAC companies, there is a wide range of goods and services that both residential and other commercial businesses are looking for to ensure that their holiday season is perfect. Ensuring that your business’s […]
“I’d hire a pro to do it, but those management fees, though!” This is often followed by something like, “My brother-in-law says he can do it.” Or, even better, “I can probably do it just as well myself.” When Google first created AdWords, launching the pay-per-click (PPC) revolution, anyone could create an account, list keywords […]
While new strides in modern technology typically make personal living and business ventures easier, there are also some nuisances that verge on dangerous. Most businesses are used to the occasional call from Google asking about information for a listing, but sometimes these calls hold a darker secret. They may be scammers trying to get important […]
One of the best things Google did when they started the Pay Per Click revolution was they made it available to everyone. Any business owner if they chose could go in, create an AdWords account, set their geography, pick their keywords, and it’s off to the races. Of course, it’s also one of the worst […]
One of the best things Google did when they started the Pay Per Click revolution was they made it available to everyone. Any business owner if they chose could go in, create an AdWords account, set their geography, pick their keywords, and it’s off to the races. Of course, it’s also one of the worst […]
One of the best things Google did when they started the Pay Per Click revolution was they made it available to everyone. Any business owner if they chose could go in, create an AdWords account, set their geography, pick their keywords, and it’s off to the races. Of course, it’s also one of the worst […]